ISBN : 9781841122519
Author : Cartwright, Roger
Publisher : Wiley
Description :
Fast track route to the successful management of business growth Covers the key areas of growth management, from understanding how organizations grow and the changes needed to facilitate growth, to mergers and acquisitions, franchising and alliances Examples and lessons from some of the world's most successful businesses, including AOL, Dixons, Starbucks, and Wal-Mart, and ideas from the smartest thinkers, including Patricia Anslinger, Thomas Copeland, Peter Lorange, Baghai Mehrdad, Noel Tichy, David White and Chris Zook. Includes a glossary of key concepts and a comprehensive resources guide
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